When you need media coverage
Got some exciting news to share with the world? We’ll make sure it’s in the news and covered by the leading online media outlets.
- Media research
- Finding the right influencers
- Developing your brand story
- Pitching your company to media
- Brainstorming the creative
- Making your brand discoverable online
VANDENIC
How our PR services can help grow your revenue
Media coverage for your brand
We understand that every brand is different. That’s why we take the time to get to know your business inside and out, crafting customized PR strategies that align with your goals and values.
With our vast network of media contacts, we can secure valuable coverage for your brand in top-tier publications, leading to increased visibility and credibility.
From crafting compelling press releases and creating shareable content to developing strategic media pitches and fostering relationships with journalists, our team is dedicated to creating the perfect storm of publicity for your brand.
what you get
What is included in our PR services?
When you partner with Vandenic, you’ll gain access to our full range of PR services.
story
content
rapport
Media audit
A media audit is a comprehensive analysis conducted by our agency to identify the most suitable media channels for your niche. We meticulously research various media platforms, including print, online, and broadcast outlets, to determine which ones align best with your target audience and business objectives. Through this process, we evaluate factors such as audience demographics, reach, and engagement levels to ensure optimal placement of your brand’s messaging. By leveraging our expertise in media auditing, we empower your business to make informed decisions and maximize the effectiveness of your marketing efforts.
story
Developing the right story
Media outlets are constantly seeking stories that are timely, relevant, and engaging to their audience.
Crafting a compelling and newsworthy story maximizes its impact and reach. A well-crafted story captures the attention of journalists and editors, leading to extensive coverage across multiple media channels. Whether it’s print, online, broadcast, or social media, a story that resonates with the audience and aligns with the values of the media outlet has the potential to reach a wider audience and generate significant buzz.
content
Crafting viral content
To ignite the media buzz you seek, we specialize in crafting captivating content that directs the spotlight squarely onto your brand. Our expertly tailored content is designed to grab the attention of journalists and influencers, maximizing your chances of coverage in your desired media outlets. From shareable social media posts to compelling press releases, we’ll create content that resonates with your audience and drives meaningful engagement. With our proven strategies and innovative approach, we’ll help you generate the buzz your brand deserves, ensuring that your message reaches the right audience at the right time.
rapport
Building the rapport
Building relationships with journalists is paramount for securing press coverage for your brand. These connections foster trust and credibility, enhancing the likelihood that journalists will engage with your pitches and view you as a reliable source. By understanding their preferences and interests, cultivated through relationships, you can tailor your pitches to align seamlessly with their needs, increasing the chances of coverage. Moreover, these relationships provide invaluable opportunities for collaboration and feedback, ultimately maximizing your brand’s visibility and impact in the media landscape.
Creating Success
What makes our PR services so effective?
Strategic approach
Picking the right media outlets is crucial to any PR campaign. We understand how to get your news in front of the right eyes at the best price, making sure a win-win in our cooperation.
Compelling storytelling
How do you know what content works if you’ve never gotten results before? Our PR managers have years of experience creating content that performs in a variety of industries.
Media industry insights
By cultivating relationships with the appropriate outlets and journalists and earning their loyalty, we ensure that the impact of this campaign far surpasses its duration.
FAQ
FAQs about PR services
Looking to learn more about PR for your brand? Here are some questions you might have at the moment:
PR can benefit your business by increasing brand visibility, enhancing credibility, and fostering positive relationships with your audience.
Through strategic communication efforts, PR helps you shape public perception, attract new customers, and retain existing ones.
Effective PR can lead to improved brand reputation, increased sales, and sustained business growth.
Ultimately, effective PR can result in higher SEO rankings, making your brand discoverable for a wider audience.
Securing media coverage involves several key steps, including crafting compelling pitches tailored to the interests of journalists and media outlets, building and nurturing relationships with media professionals, and providing timely and newsworthy information. While we cannot guarantee a publication in a specific outlet, we’ll pitch your brand to various media making sure that your story takes off.
Vandenic has been historically mostly focused on fashion and tech industries. We’re always open to more exciting projects.
Our pricing generally depends on the project scope. It might also involve guaranteed publications. Send us a message to explore the opportunities for your brand.
Each PR campaign is unique. The success of PR campaigns can be measured through various key performance indicators (KPIs) such as media mentions, audience reach, engagement metrics, sentiment analysis, website traffic, lead generation, reshares, and ultimately, impact on business objectives such as sales or brand awareness.
